Brand Marketing Executive

Date Posted: Posted30+ days ago

Job Description

It's fun to work in a company where people truly BELIEVE in what they're doing!

Here at Boden we’re all about creating joy for our customers, by making them look and feel amazing.

Brand Marketing Executive- Boden House, London

It started with a shirt. Well, eight to be precise. In 1991 when Johnnie couldn’t find a ‘just right’ shirt, he crafted them himself from his kitchen table. Years later and he’s fronting a major British clothing brand with a turnover of £350 million. It took hard work, determination – countless cups of tea – and brand values that we still champion today; stylish, grounded, uplifting

We are on the lookout for an enthusiastic and self-motivated Brand Marketing Executive to support the brand team with the development and delivery of inspiring brand campaigns and partnerships.
This role will be a vital support to the Brand and Partnerships team across a variety of projects, partnerships and campaigns.

This is a very exciting opportunity as you will be working to directly support Boden’s growth as an online, digital retailer and communicate the Boden brand values to our customer in creative and fun ways across multiple touch points.
You will work as a support to the Brand Partnerships Manager and work collaboratively with various teams across the business including Creative, Digital Marketing, CRM, Social Media, E-commerce, Product Buying & Merchandising and local market teams across UK, US and Germany.

You’ll be

  • Supporting the day to day relationship building, admin and smooth running of Brand Partnerships and/or competitions.
  • Suggesting communities and partners that Boden can work with to amplify our reach & align with our brand values across womenswear & childrenswear.
  • Briefing brand campaigns and key calendar moments to creative teams in an engaging way that inspires creativity.
  • Working closely with the manager and key stakeholder teams to assist with the development and delivery of collaborative, brilliantly-executed campaigns and communications in support of Brand priorities.
  • Seeing campaigns through end- to-end from briefing, delivery, execution and reporting.
  • Sharing the latest retail trends and the updates in the competitor landscape.
  • Working with in house creatives and agency partners.
  • Reviewing campaign assets ensuring that design & copy is on brand and meets brief.
  • Keeping campaigns on schedule, flagging any potential risks/hold ups.
  • Working to support customer experience projects building love and loyalty to the Boden brand.
  • Supporting the brand team with preparation of high-quality presentations, briefs and planning documents.

You’ll have

  • Prior marketing experience
  • The ability to build strong relationships and work in a fast-paced environment with changing priorities
  • A background in fashion retail (although not essential)
  • An eye for customer and competitor innovations and trends, as well as an awareness of social media platforms and listening
  • Autonomy to work across a breadth of projects from partnerships, campaigns and customer experience
  • Strong communication and presentation skills, as well as amazing attention to detail
  • Great PC skills including the use of Outlook, PowerPoint and Word
  • Enthusiasm and willingness to learn and progress whilst actively contributing to the success of the team
  • The ability to get creative and think outside the box

If this sounds like a role for you, then we'd love to hear from you.

We want Boden to be the place everyone wants to work. Friendly, open and tolerant. A best-of-British company with diverse teams, equal opportunities, and fair working and recruitment practices. We believe in hiring the best person for the job whoever they are, helping them thrive in it and celebrating their individuality.

Stylish, grounded, uplifting – that’s us. We behave like your best friend. We always strive to improve and grow. We curate a world of beauty that’s ethical, inclusive – and importantly – good fun. We inspire you to live your best life. We are Boden


If you like working with happy, enthusiastic over-achievers, you'll love your career with us!

Job Type: Full-time

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